How to get JV Partners to Maximize your Sales
Its no secret that JVs (joint ventures) and
cross promotions are one of the most productive
ways to make high volumes of sales on the
Internet.
Today I want to talk about why they work so
well, and how you can make the most of them to
explode your online income.
Traditionally, JVs are most common between two
people who have created a product and are
selling it online. But that needn’t be the case
and I will tell you shortly of a way in which
you can get all the benefits, traffic and sales
of a JV without even having a product of your
own.
But first lets look at the principals of it:
What actually happens in a JV cross-promotion?
Webites promote other websites for two main
reasons:
1. To earn income from commission sales.
2. To pay, or earn, favors.
The first of these you might expect, the second
is more intricate.
You see, when you’re running an online business,
your options and your growth are restricted if
you try doing it all on your own.
Sure, there’s pay-per-click advertising, article
marketing, traffic exchangers, and a variety of
ways you can draw traffic to your site by paying
for it.
But nothing beats personal recommendation.
Its human nature: We all prefer to buy through
personal recommendation than by enticing
advertisements.
And JV’s, or cross-promotions are all about
personal recommendation.
The only thing is – as every super-affiliate
knows – even if you’re offering attractive
commission rates, the site that’s getting
promoted always gets more out of the deal than
the JV partner who’s doing the promoting. Look
at this comparision:
The JV partner doing the promotion gets:
1. A ‘notional’ favour from the site it
promotes.
2. Commission payments, hopefully paid in good
time but always at the discretion of the site
owner.
The site being promoted gets:
1. Lots of new list members
2. Lots of Sales
3. Lots of recognition
Which would you rather?
Can you see now why the benefit isn’t split
evenly in a JV deal?
This is one of the reasons why it is more
difficult than many people think to get JV
partners promoting for you.
No matter how attractive your commission
percentages are, you will always be getting more
out of the deal than your JV partner. Especially
if your landing page is a list-building squeeze
page.
But there is an option available. Especially if
your aim is to build a list.
You could run a MyViralSpiral site.
MyViralSpiral is a webserver script that gives
you a complete solution for building a list and
a business online.
One of its features is that it turns the above
JV example on its head to provide more of a win-
win for both parties. Here’s what you can do
with it:
As a listbuilder, you can offer a squeeze page
for your JV partner to promote. He then sends
his list to the squeeze page, where they sign up
to your list. Then, this is when it gets
interesting:
Your JV partner can decide which offer page his
signups are directed to after signup.
Gone is the traditional method whereby once his
leads have signed up to you they’re yours, to
direct wherever you like. With MVS, your JV
partner can choose what to show them *after*
they’ve joined your list…
It might be to his own product, or an affiliate
link somewhere else – or he may choose to use
his affiliate link for your product (in keeping
with the normal method).
The point is, your JV partner has more say about
who benefits from his promotion and how. And
that kind of power makes all the difference when
it comes to getting others to promote for you,
and build your list.
This is one of many characterisics of
MyViralSpiral that make it well worth a good
look if you want to start building JV
relationships.
Click Here for more information
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3 Quick And Easy Ways To Build A Profitable Opt In List
You finally realize that you need a good opt-in list. After reading countless articles and sought expert advices and have read many success stories of people creating a small fortune with opt-in lists you finally decide to have one of your own. Then it happens, you think you have known everything there is to know about opt-in lists and have followed their advices to the T and you still weren’t able to make a profit.
In fact, you may be losing money. You maybe hiring writers to help you out, or there are some expenses incurred, even if you have a big list, but only a very small percentage actually buys from you, your still losing profit. You’ll realize that after a few months when you see your statistics and sales figures.
So what could have gone wrong? Why have others succeeded where you have failed? The most common mistake is that you dived straight right in. You chose a topic where you think could be quite popular and would earn you money. This just not the case. Just because you wrote people from the list doesn’t mean they are going to buy instantly.
Here I will offer more advice, for those who have started an opt-in list and have failed, you can rejuvenate your failed venture. For those who are starting, here are three quick and easy ways to build a profitable opt-in list.
1) Get your customers to trust you and your products first. Just launching your opt-in list would not make you an expert and a believable seller. Put many articles first before you start an opt-in list. Write about the topic you know and have started and used for your site. Try to put forums first to gain knowledge about your customers about their wants and needs and target those wants and needs.
Join forums from other sites as well. Provide expert advices and recommendations. When you feel that people trust you already, you will be able to start your own opt-in list. You can build a base as well with other forum users. You can ask them to join your list. Friends are always good customers. Put up a link to your site so that they may be able to see what you’re business is all about.
The certain truth is, the money will only come in when the consumers and subscribers believe and trust in you. They want a product or service that could be a good exchange for their money. People are not going to buy something out of your recommendation if they don’t know you.
2) Find a product or service that people want and need. Although it may not be your forte, if you provide a service and product that you have researched and learned about well, you can carry it on forward. Invest your time, effort and money that you could sell as well as the buyers or subscribers of your opt-in list can use.
While it is true that it is best to sell something that you have interest in, there are not many people who have the same interest as you if you decide to sell something that is not entirely popular or profitable. Do your research well and you would see the profits come in. Also provide your subscribers with promotional material that they could actually use and spread around.
3) Make friends with other opt-in list users. This is basically beneficial especially if it is someone who has already launched a successful opt-in list. These are people that have the experience in this venture and experience is still the best teacher. While there are many articles available for you in the internet to use, there is nothing like getting a first hand account from someone you trust.
Experienced opt-in list users will be able to tell you what to do and what not to do because they have gone through it. While different situations occur for different people, the general concept can still be very helpful. There are many things to avoid and these people will be able to tell you which ones.
Building a profitable opt-in list don’t just happen overnight. There are many preparations and effort to do. Opt-in lists are built from scratch, as your list grows, you should also maintain the quality of your list. Keep it organized and manageable. Get or hire help if need be, just make sure that your subscribers are happy and satisfied and they will be willing to buy from you.
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